OneTenCrew Films

Company Reel 9/09 from Onetencrew Films on Vimeo.

Our Latest Reel.

Stay Tuned...

Rebuild : Rebrand : Refresh : Reborn

THE PARAMOUNT HOTEL :
VJF + INC has been awarded the total rebranding initiative for the Paramount Hotel in New York : Time Square. With the original vision of Ian Schrager and designed by Philippe Starck, this Classic New York Landmark has inspired the best of the best...it is truly an honor for me and my team be a part of this majestic project, which will remain true to its style and evolve with timelessness.

Library Bar : The Paramount Hotel : New York

I just finished another amazing collaboration with designer/friend Robert McKinley at the newly renovated Paramount Hotel in New York City. The concept was to create graffiti inspired alphabet and numerical system that wrapped the entire base of the bar (roughly 300sq feet) as well as, hand write each title for over 400 black and white painted library books. Here are some work in progress images. Polished Shots to come soon. Thx to EWOK 5MH and MEZ INC for their contributions.

The Teepee Collaborative Summer 2009

The Surf Lodge...The TeePee Invitaional. These teepees will be auctioned off at the end of the summer and all proceeds will go towards the restoration of the Montauk Skate Park.

The Teepee Collaborative Summer 2009 from Rogan Loomstate on Vimeo.

Project Westchester : Under 20 Q's : Interview With Andrew Keegan

The next in line was Andrew Keegan, Who Plays Twin in the series.

Read More...

Project Westchester : Under 20 Q's : Interview With Don Capria

Canadian Film Critic Interview with Writer/Director of Project Westchester Don Capria.

Read More...

UNORTHODOX STIPULATION #8: WESTCHESTER (2009)

As we get more and more interest in Project Westchester, we caught the eye of a Canadian film critic who has shown much love to our project and has begun interviewing the writer + cast and crew.

Inside Westchester

As we gain momentum with Project Westchester, we put together a brief behind the story segment to tell the story through the words of the writer/director and producers. Join our Fan Page on Facebook. We appreciate eveyone's support.

MAKE A NOTE OF IT

The fast growing art culture site has changed its name. View some recent works on the re-branding of Arizona Bev. Co. + more.
http://artst.com/profile/factone

ORIGINAL LINE UP : DF CREW

A quick scan from my black book...from back in the days in the SVA cafeteria, bombing blk books. Who even went to class ?...all we learned was from each other...

KAWS : GERING & LOPEZ : GALLERY NY

Show is running November 6th thru December 23rd. It is a must see.

0VER-PROTECTIVE

Just discovered this helmet brand RUBY out of Paris. Inspired by Steve McQueen, this brand provides slick looks and safety for everyday hero's and heroins...these super glossy retro dome-caps come in a multitude of styles and colors... so, all you Vespa jockeys can rock the freshest hat in town. Zoom...Zoom.

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This is the first Signature edition by Artist/Illustrator HONET.

ADIDAS BLACK TIE

Special edition Black Tie Adidas. SuperFly.

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A LOOK INSIDE

The New CAIN LUXE...good friend Rob McKinley (PM, Goldbar, Cain, The Surf Lodge) pulled it off again...Congrats.

CHARLIE MURPHY

Had the opportunity to connect with client/friend Rich Murphy and Charlie Murphy ( Chappelle Show) at the Catch gig in Stamford...after the show in the penthouse suite.

CHARLAAAY MURPHAAAY!!!

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Plus, Big Up to Freez-Luv...

NEW GOLDBAR INSTALL

The GoldBar bathrooms needed a little update...

KANYE Vs. MIGHTY MOS DEF

You be the judge...

PROJECT WESTCHESTER

A new project I am collaborating on with Andrew Keegan...and OneTenCrew Films...Stay tuned...this ones gonna getcha...

CRS : US Placers Official Video

THE CAIN FAMILY

...minus a few...A great photo take by good friend and photographer Joe Termini of the new CAIN Family...Love the cameos...you know who you are...

CAIN LUXE

The rebirth of the young, but legendary CAIN. New Look, New Vibe, same place. I had been working with Jamie, Rob and the CAIN crew since they opened their doors in October of '04 and fully support the evolution...we've developed the new branding as well as all you have seen in the past...Introducing the new CAIN LUXE.

Vapor Water

Another new product I designed for AriZona Bev Co. An electrolyte infused Water using vapor distilled filtration. Basically the purest form of water and as natural as it can get, without drinking rain.


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Interior Design Magazine

The Graffiti Art Installation I did for GoldBar was featured as the spotlight spread in the April Edition of Interior Design Magazine.

The Surf Lodge : Montauk

New project in conjunction with Jamie Mulholland, Jayma Cardoso, Robert McKinley and Steven Kamali. We branded the entire property as well as created the Summer Lovin' mural in Sam Talbot's Restuarant.

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The Last 6 Months

Haven't had a chance to post anything new...so I am going to try and rewind that last 6 months or so...

Q - GETTIN UP

Q...Gettin' Up..dope new video.

All City Video : Promo Van

I designed and painted one of a series of All City demo vans for street sampling.

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All City NRG : Hits the Streets

: NEW YORK : MIAMI : CHICAGO MRKTS :

I'ts officially out in select markets. We have gotten an unbelievable response from both the beverage industry and street dwellers alike. Please continue to support the product as we are heading into our spring / summer season and expect to go national by fall 2008.

Huge thanks to AriZona Beverage Co. for making this possible.


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Virtual Graffiti : Times Square

What a rush...MPIRE hits the big time! Driving down 42nd Street to see our artwork illuminating 55 feet tall. We showcased 8 pieces of art we did for AZ in the center of Times Square. 0n October 19th, 2007 our artwork flashed in front of millions of New Yorkers announcing the new drinkarizona.com website and tantalizing the taste buds of consumers with our graff inspired designs. Stay tuned for more flix and posting and another chance to see our name in lights!

DrinkArizona.com

As of October 10th , 2007 the official website of AriZona Bev. Co. is live. Check it out and let us know what you think. The site was designed, scripted and developed by the tireless Mpire Creative crew : Moon, Scott Buckets, Marvyn, Bill, Myself and team... BIG UP for all your efforts...thx Wes and everyone at AZ for giving us complete creative autonomy. Musical Jukebox featuring original beats from Scott Buckets, and original music from Skye Marona, This Blue Holiday, Laser Blade, Butter Versus, and Ginger Rose. Plus a spotlight feature of yours truly in the featured artists section. All the art was inspired by the beautiful packaging artwork and tweaked with a hint of urban funk.

Here's to your health...Enjoy!



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A YEAR IN THE MAKING : AZ WEB LAUNCH

After almost a year in the making, we are proud to announce the official lauch of the AriZona Bev. Co. website. drinkarizona.com is the spot. We've accumulated quite a scrap book of work; from sketches and layouts to pages or written words and scribbles repositioning their brand and voice. It has been a great trip so far...the AZ guys are the best to work with...they just get it! Big up to Wes, Don, Jim, John and John (you know who you are).

As of Tuesday Oct. 8th the world can now see what we've been up to.

RELAPSE

Damn...it's been about 13 years between when I did my last production with DF Crew in Patterson NJ, 1994 (Fact One : Kaws : Sub : Gaze : Cycle : T-Dee : Jive : Emit). I think Kaws and I ventured off and copped some beans and rice from some little authentic Mexican joint. Anyway, Musica was one of my first pieces since then. It was part of the Goldbar Graff installation that I did back in January of 2007. I now have the ever growing itch to get back out there and spread my wings. Although family and day-to-day biz keep me bound to this effen machine.


Fact : Patterson NJ 1994 (bad flik)


Musica 2007 : Goldbar

ARIZONA GRAFF SWEATSHIRT

As a spin off of the graff theme of the All City Cans and the NEW AriZona website (drinkarizona.com : not yet live) we are doing a series of apparel designs as well. The line consists of sweatshirts, trucker hats, tees, beaters (tanks) and more, even coolers. Stay tuned for more images.

HYPOTONIC

This is another drink we collaborated with AriZona Bev। Co. and Pro Tennis Player Andy Roddick on. It is a vitamin infused sports drink (better for you than Gatorade). We launched the first flavor (Lemon-Lime) in conjunction with the 2007 US Open. The product hit the streets the first week in Sept. look for it. Also, aids well for hangovers : ) !

GOLDBAR

We worked with good friend and world renowned designer Rob McKinley (PM, CAIN, GOLDBAR) on the space and designed a graffiti installation that carried through out the entire space including the VIP DJ Booth, Foyer and all 5 bathrooms. All graffiti was done in Italian (worded by Marco La Villa who also developed the menu) and has gotten international recognition. A Spotlight centerfold article was published in Interior Design Magazine (March 07).

GOING ALL CITY

// NRG // energy drink

This is a series of limited edition graffiti inspired cans we designed with AriZona Bev Co. which will be in production within the next few weeks and distributed Nationally / Internationally by the end of Oct. 2007. We have been working with them on a series of projects...which I'll share later.