6.03.2009

Rebuild : Rebrand : Refresh : Reborn

THE PARAMOUNT HOTEL :
VJF + INC has been awarded the total rebranding initiative for the Paramount Hotel in New York : Time Square. With the original vision of Ian Schrager and designed by Philippe Starck, this Classic New York Landmark has inspired the best of the best...it is truly an honor for me and my team be a part of this majestic project, which will remain true to its style and evolve with timelessness.


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